Humans Can Be Net Positive

Eco-friendly living shouldn't be a sacrifice. It should be the affordable, desirable, and logical choice for everyone.

The Philosophy

Incentivize, Don't Moralize

We believe that trying to restrict behavior rarely works. Instead, we focus on making the good choice the easy choice.

If a green home costs 90% less than a standard one, people will buy it. If organic, local food costs 10 cents instead of a dollar, people will eat it. Our goal is to lower the barrier to eco-positive lifestyles through innovation, bulk economics, and community.

The 10% Goal

  • Eco-living should cost 10% of current prices.
  • A green home could cost under $10,000.
  • Healthy, local food should be cheaper than processed alternatives.

Pathways to a Better Earth

Practical projects we are building today.

Affordable Nutrition

Lowering food costs through community bulk-buying networks. We connect neighbors to purchase organic staples directly from sources.

Learn about Bulk Buying →

Eco-Housing

"Health & Wealth Houses" allow like-minded people to live together, share resources, and reduce living costs while increasing quality of life.

View Housing Model →

Clean Communication

Developing software platforms that promote eco-positive consumerism rather than mindless consumption driven by traditional ad models.

Our Tech Vision →
Our Boldest Project

The Greenway: A Path of Paradise

Imagine a string of properties connecting across the United States—sustainable sanctuaries offering food, water, and shelter.

We are building a network of low-cost rural retreats ($1k-$5k/acre) where members can travel, camp, and live freely. A path where freedom meets sustainability.

Camping in nature